To address the recent decline in enrollment to the University of Hawai‘i Community Colleges among Hawai‘i’s public high school seniors, Hawai‘i P-20 launched a new media campaign focused on the value of a 2-year degree leading to a meaningful career and how students can get the support they need to help them succeed. The campaign encourages students to apply to the University of Hawai‘i Community Colleges and directs students to apply.Hawai‘i.edu.
This comprehensive media campaign includes television, radio, social and digital media which will run through end of September on various platforms including KITV, KHON, Pacific Media Group, New West Broadcasting, Pandora and more.